Doyle Sails Named Official Sailmaker of SeaPeople as SeaPeople Becomes Official Digital Logbook Partner of Doyle Sails
Doyle Sails, one of the world’s most respected sailmaking brands, and SeaPeople, the fast-growing boating community and digital logbook platform, today announced a new strategic partnership for 2026.
The partnership brings together two brands united in their support of the communities who call the ocean home, or those that choose the ocean as their playground. Through SeaPeople and their over 100k rapidly growing app users, boaters track trips, log miles, share routes and photos, and connect with others nearby. The Doyle Sails partnership will allow these communities to access global sailmaking expertise from the multitude of Doyle Sails lofts, and worldwide network of expert sailors from the palm of their hand.
“We are excited to partner with Doyle Sails, a brand we use and trust personally,” said Logan Rowell, CEO of SeaPeople. “I have sailed with Doyle Sails for nearly two decades, from cruising to racing, including winning Antigua Race Week with a full kit of Doyle Sails. Our leadership team chooses Doyle Sails as their sailmaker of choice on board their performance cruising yachts as well, and it is a sailmaker our community already chooses, one that spans cruisers, daysailers, and racers.”

“The Doyle Sails ‘by sailors, for sailors’ ethos remains strong, and our ongoing support of communities like SeaPeople helps connect like-minded sailors with our global experts. Together, we are creating a program that rewards real days of sailing and builds a stronger, more connected global sailing community,” says Emma Hendy, Doyle Sails Chief Commercial Officer.”
Kicking off the partnership is Doyle Days, a new challenge series inside SeaPeople designed to inspire more time on the water. Through these community challenges, sailors (and all boaters) get underway, log their days, and share their progress with friends and fellow sailors around the world. Inspiring new destinations, new adventures, and motivating more sailors to get started.
SeaPeople users will also be able to discover and connect with Doyle Sails easily through in-app mapping that highlights some of the Doyle Sails loft locations, helping sailors quickly find support, service, and expertise when they need it the most. For the Doyle Sails community, the partnership brings modern tools for advanced digital logbooking, community building, and easy to share trip content that turns a great day on the water into something worth remembering and sharing.
Together, SeaPeople and Doyle Sails will deliver sailing first content, bringing sailing culture, performance, and community into one shared on-water experience throughout 2026, and beyond.
ABOUT SEAPEOPLE // SeaPeople is a boating community and digital logbook platform that helps boaters track and share their journeys, discover new destinations and routes, and connect with other boaters nearby, find inspiration from others’ trips, and build community around shared adventures on the water. It’s quickly becoming known as the Strava of boating.
ABOUT DOYLE SAILS // Doyle Sails strives to deliver success through high-performance, high-quality, custom sails that continue to redefine the boundaries of sailmaking technology and innovation; whilst connecting sailors to inspire, support and encourage sailing.
Our obsession with sailing takes us to every corner of the world and onboard every yacht. We become part of teams, share in the adventures of friends and families, sharing our knowledge and experience with those with the same passion. Sailing is in our DNA, and we are the custodians of a legacy that has been supporting sailors for four decades and counting.
By sailors, for sailors.
Media Contact, SeaPeople
media@seapeopleapp.com
Sarah Hersping
Digital Marketing Manager
Media Contact, Doyle Sails
Danielle Burridge
Global Marketing Manager
Danielle.burridge@doylesails.com
